They say a true friend is someone who helps you grow, and in the world of international trade, few friendships are as fruitful as the one between India and Thailand. In a celebration of this enduring bond, Amit Lohani, the Founder Director of the Forum of Indian Food Importers (FIFI), was recently honored with the prestigious "Thailand’s Best Friend 2026" award. This accolade, presented by Thailand’s Department of International Trade Promotion (DITP), recognizes Lohani’s tireless work in bringing the vibrant flavors of Thailand to Indian kitchens and dining tables.
A Global Stage for Local Impact
The award ceremony took place on March 11, 2026, against the bustling backdrop of THAIFEX – HOREC ASIA at Bangkok’s IMPACT Exhibition and Convention Center. While 20 global leaders were recognized for their contributions to Thai trade, the spotlight on FIFI was particularly bright.
On behalf of the forum, Mr. Pankaj Singhal accepted the award on behalf of FIFI from Thai Prime Minister Anutin Charnvirakul, in the presence of Minister of Commerce Phumtham Wechayachai. The moment served as a testament to how FIFI—a non-profit voice for India’s food importers—has become a bridge between cultures and commerce.
Why This Matters
For Amit Lohani, this isn't just another trophy for the shelf. It follows recent honors from the Australian and Italian governments, marking him as a key architect of India’s modern food landscape. As a "Friend of Thailand," Lohani’s work goes beyond shipping crates. It’s about:
* Navigating Regulations: Ensuring that high-quality Thai products meet India’s FSSAI standards.
* Building Community: Supporting over 6,500 stakeholders and 1,600 brands globally.
* Sustainable Growth: Aligning trade initiatives with the UN Sustainable Development Goals and Indian government programs.
"I am deeply honored," Lohani shared, "Echoing the Thailand Best Friend’s theme—'Once a Best Friend, Always a Partner'. This award reflects our commitment to making sure the Indian food business isn't just growing, but thriving through high-quality, compliant, and diverse partnerships. Via FIFI we have supported over 6,500 stakeholders and 1,600 brands from more than 100 countries, fostering a vibrant food import ecosystem in India."
A Growing Appetite for Collaboration
The sentiment is mutual. Suchira Panchana, Director of the Thai Trade Centre, noted that Lohani’s contributions have been "exemplary," citing his dedication to the entire food ecosystem as a defining factor in their success within India.
Through FIFI’s advocacy and Lohani’s vision, the "Land of Smiles" and the "Land of Spices" are closer than ever—proving that in the world of food, the best ingredient is a great partner.
